May 28, 2025

The Kallah Project Helps Brides Find Their Special Dress

“The Kallah Project is more than a bridal gemach (traditional Jewish lending initiative),” noted co-founder Debbie Mendal. “It’s a community of kindness.” With Federation serving as its fiscal sponsor and the help of co-founders Helen Gay Benenson and Helen Milhem, the project offers a curated selection of wedding gowns, veils, accessories and bridal essentials that brides can “borrow.” While it is geared for those facing financial hardship, any kallah (bride) is welcome to utilize the service as it offers upscale options and even promotes sustainability. In return, she donates to the gemach of any amount to signify it’s not a handout, maintaining her dignity in the lending process. The funds are used for the upkeep of the gowns. “When a bride borrows a dress from us, she becomes part of a cycle of giving and support,” declared Mendal. More than just a dress, her wedding gown is a symbol of tradition, community and the hope she carries forward as she steps into her new life. Click here to learn more.